Nine social media tactics for growth Through defining your social media strategy, you have set your social media goals, analysed your audiences, chosen a few platforms that suit your business and formalised your social media processes. Now it’s time to define your social media tactics: the ongoing actions you will take on Read More
E-commerce planning for the holiday shopping season In case you didn’t notice, the holiday season is approaching like a speeding train. Given that one fifth of all annual retail sales happen between Black Friday and Christmas, it makes sense to get on that train early. The beauty of this time of year lies Read More
Ten key areas where e-commerce SEO needs a different approach to regular SEO Whether you run a regular or an e-commerce website, Search Engine Optimisation (SEO) is important. Done right, it has the potential to create a sustainable flow of visitors to your site– without you paying per click for every visit. Understanding the key areas where e-commerce SEO Read More