Blog
15 Ways to reduce cart abandonment
Abandoned shopping carts are quite literally lost sales. To keep your sales figures healthy, it’s important to do everything you can to reduce cart abandonment to an absolute minimum. What is cart abandonment? To calculate your cart abandonment rate: Total number of completed transactions Total number
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13 Ways to build an email database for your e-commerce business
Whether you run an established e-commerce business or are just starting out, building an email database should be one of your top priorities. There are many ways of promoting products and communicating with your B2B or B2C online customers. As the most cost effective, email marketing
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How to recover abandoned carts and win back those sales
In the e-commerce industry, cart abandonment is a fact of life. It’s a direct result of the way people shop online and is unlikely to go away anytime soon. The fact that your visitor has got that far though tells you they are ready and willing
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