Welcome to our blog

This is the space where we will share e-commerce business and marketing insights and tips. Take a look at our latest blog posts below!
The words e-commerce written over a map of the world

E-commerce re-design. Is your site due an overhaul?

It is best practice to re-design your e-commerce site often. This does not mean big changes every time, but rather incremental changes based on the co ....

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Freebie e-commerce promotions – why they work

It’s a sad fact that, on average, only about 2% of visitors to your site are likely to connect with or buy anything from you. It’s possible to improve this percentage though with clever use of conversion tactics ...

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Picture with social media written over it

9 Social media tactics for growth in 2018

Through defining your social media strategy, you have set your social media goals, analysed your audiences, chosen a few platforms that suit your business and formalised your social media processes. Now it’s time ...

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A mobile phone screen showing social media icons

7 Social media strategies to better engage with your customers

Social media is a massive part of modern life and if you’re not making use of it for your business, you’re doing yourself a disservice. Properly defining your social media strategy helps to drive traffic to your ...

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Sky scrapers rising above the clouds depicting outgrowing your competitors when using these e-commerce trends in 2018

E-commerce trends for outgrowing the rest in 2018

While the e-commerce market in South Africa is still relatively new and small compared to other first world countries, this means it still has massive potential to grow. In fact, experts expect the annual revenue gr ...

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Two gears interchange to show seamless integration

7 Benefits of e-commerce and ERP integration

If your e-commerce business is growing but you haven’t yet implemented ERP integration, you may be putting your business at risk. Every time you manually enter sales orders on your ERP, adjust your inventory or up ...

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Digital marketing banner

9 Point digital marketing framework to attract customers

In a previous blog, we looked at the basics of attracting visitors to your site. In this one, we take that a step further into some potential strategies. We’ll be working within a 9-point digital marketing framewo ...

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Cars speeding through an intersection using as an analogy for attracting visitors

Attracting visitors – focus on ‘free’ or ‘paid for’ traffic?

Launching an amazing website is a great start to your online business, but if you have no traffic coming through it, you’ve wasted your time and money. This post is for you if you want to understand the basics of ...

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Web design image on a table of a designer working on creating a website

E-commerce web design – 8 basic, ‘must have’ components

It’s a big wide world online, and the competition for customer attention is massive and still growing. Add to that modern society’s search for instant gratification and you’re faced with a challenge. If you do ...

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