Welcome to our blog

This is the space where we will share e-commerce business and marketing insights and tips. Take a look at our latest blog posts below!
The words e-commerce written over a map of the world

E-commerce re-design. Is your site due an overhaul?

It is best practice to re-design your e-commerce site often. This does not mean big changes every time, but rather incremental changes based on the co ....

Read more
IT Web adoption vs acquisition banner image

B2B online success through adoption and acquisition

With your e-commerce site ready to launch, you might think the next step for B2B online success is ensuring successful adoption. And you’d be right that it’s critical to get your offline customers online as soon ...

Read more
A basic diagram showing how b2b omni-channel works on top of a round disk like object with two crossed swords behind it

What role does B2B e-commerce play in an omni-channel strategy?

Are you ready to rule the customer experience battlefield? Your business’s survival depends on beating the competition. With omni-channel the way of the future, B2B e-commerce could be just the weapon you need. ...

Read more
How to grow your online business

B2B e-commerce: three layers to growth

"One of the biggest challenges faced by B2B online businesses today is how to consistently grow their orders. Implementing this three-layer approach can increase your sales exponentially," says our CEO, Jannie du To ...

Read more
Image showing a falcon flying through the air

Turn Finches into Falcons

“One of the most significant benefits of implementing a B2B e-commerce system is that it allows your sales reps to do their real jobs – adding value and growing the business. Getting this right will save you tim ...

Read more
Image with four circles in different colours with smaller circles flowing out of them. Smaller circles making a cluster in the four different colours of the four bigger circles

E-commerce product categorisation – a how-to guide

Product categorisation helps customers intuitively find what they want on your e-commerce site. If it’s not clear how your site is organised, you may lose customers who can’t be bothered to search too hard for w ...

Read more
People buy from people they trust

Building e-commerce trust: 10 ways to help new customers feel safe

Before a customer buys from you for the first time, they need to feel extremely safe. After all, e-commerce doesn’t operate like a brick-and-mortar store and they can’t walk away with a product they have just pu ...

Read more
B2B expectations featured image

Nine expectations of B2B online customers

Successfully meeting the expectations of your B2B online customers is critical. After all, the stakes are high - losing one B2B customer can cost you hundreds of thousands, if not millions. And without customers, yo ...

Read more
E-commerce mobile app featured image

Eight reasons your e-commerce store needs a mobile app

Simply running a responsive e-commerce site may no longer be enough. In our rapidly changing world, a mobile app that works in tandem with your online store will soon become a minimum requirement for success. If you ...

Read more
Image containing a magifying class with coins behind it

E-commerce site search: making sales easy

The evolution of search engines has changed the online landscape. With engines run by Amazon and Google leading the e-commerce charge, shoppers have come to expect nothing less than instant results. When they’re r ...

Read more
30 features blog featured image

E-commerce site search – 30 features that build loyalty and trust

Site search is a critical part of your e-commerce sales process. It helps visitors find the products they’re looking for in your online store and makes it easy for them to select the right one for them. Unfortunat ...

Read more
Image of a persons hand using a tablet with a few envelopes floating around

B2B Email marketing – 5 ways to engage customers & grow sales

With the rise of the internet worldwide, digital marketing has become one of the most powerful ways to reach your customers and build your B2B business. Choosing the right channel is essential though, and with emplo ...

Read more
SEO featured banner

Seven e-commerce SEO mistakes you can fix today

There is no easy path to achieving excellent search engine rankings. Even putting together the perfect e-commerce website, with carefully chosen keywords in your product descriptions, doesn’t necessarily guarantee ...

Read more
Page 1 of 1012345...10...Last »

Use us to change your game

Get in touch for a free consultation today